Web Design Blog by Lexcio

Let’s Be Clear: Websites Suck - Unless They Sell

September 7, 2011 - Posted by Jais to web designmarketingcopywriting

Websites consume a large amount of valuable company resources.  The costs include obvious expenses such as designing, updating, hosting, search engine optimization and advertising to more hidden costs through your staff’s involvement in the creation process, routine updating and now social media. With the large investment in creating, maintaining and promoting a site, your business must ask a simple question, "Is your company’s website just sucking away time and money - or does it sell?"

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Setup Your E-Commerce Website To Manage Abandoned Sales

September 6, 2011 - Posted by Libbi to web design

According to software marketing company Optilead, as mentioned in The Drum, online retailers are missing out on an additional 25 to 40 percent of “last hurdle” sales which become abandoned just before confirming a purchase and could be salvaged with customer follow-up.  If Optilead is correct, these missed sales could add up fast.

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How Much Is A Company Website?

August 23, 2011 - Posted by Jais to web designmarketing

How much is a website for your business?  It's a great question, and one which we hear frequently at Lexcio.  Without carefully considering the details of your project or knowing the chosen website vendor, the typical range runs between $1,000 to $20,000.  A complex site with a large set of custom-coded features can easily run higher.  Before you will know how much your website will cost to build, you first need to have answers to a few common questions that will help outline your project's scope.

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